Inspire your donors by sharing your story. There is a reason why you decided to open a nonprofit. A story that perhaps you are a bit uncomfortable to share. Raising money is about connecting with people. People understand who you are and what you stand for by your actions. There is nothing more motivating for a donor than an authentic inspirational story.
One organization leader shared her very moving personal story with crowds of people she had never met before. Her story was very emotional. She recalled being a 14-year-old girl who witnessed first hand a terrorist bombing in Israel. She described how she ran down to the burning bus where people were screaming for their lives however she is held back because of her age.
Later in life, she went on to share her story with as many people as possible
Later in life, she went on to share her story with as many people as possible. She described in full detail the pain and suffering and the magnitude of the injustice. Her story was coming directly from the heart and went directly into the donor’s hearts.
She made a compelling argument to the donors of what a crime it is to sit by and do nothing when men woman and children are crying for help. She proclaimed that one must be proud of having the ability to help. The authenticity of the mission and the positive outlook completely resonated with the potential donors. Those donors over years became friends and those friends brought in new friends.
These days we do not have the luxury of inviting donors to a gathering and nonprofits must transition to online fundraising. using Facebook nonprofits can share their story just the same.
It is true that during COVID19 nonprofits have to work double as hard to raise half the amount of money. This is an unfortunate reality of the times. If you and your charity are willing to do the work, share your stories, and promote your mission then YouHelp.com will fight along with you to succeed.
Our crowdfunding platform Youhelp.com has several great tools that can help you learn how to share your personal story to the public.