Why Am I Not Raising Any Money?

 

YOU are not just throwing a tantrum here! You have seen the multitude of success stories about campaigns that raised millions for both valid and invalid causes. Why not you?

What you may not know is that those successful campaigns are a minority among the penniless campaigns run by campaign organizers lacking proper marketing knowledge.

Yes, you might run over to GoFundMe, Indiegogo, FundRazr, YouCaring or Kickstarter and see rows and rows of clean pictures and dollar amounts you’ve fantasized about. The homepages are covered in success and a sheer gloss of hope for your own campaign.

The first 15 days pass and your mom’s obligatory $10 donation has faded with your excitement. What could possibly be the problem? Why are you not raising any money?

What did you do wrong?

You just chose the wrong crowdfunding platform. Because you don’t have the marketing knowledge or the funds to hire an advertising guru, unlike the megabucks campaigns, you need guidance available on rightly named UHelp.com—guidance that GoFundme, Kickstarter, etc. will not provide.

You need UHelp’s 30-Day Marketing Plan to teach you how to promote your campaign in newspapers and magazines and on well-known blogs, local television networks, radio stations and every social media channel—any and every press outlet available. You need guidance on how to create a short, 30-second video that will go viral and how to write press releases and news articles, publishing everything there is to know about your cause.

Your ignorance is over because UHelp.com gives you step-by-step instructions on how to run a successful campaign. From creating a team to writing press releases to distributing information to all parts of the world, UHelp’s got you covered with free mentorship appointments, a detailed marketing program and endless support.

Start your campaign with expert assistance to watch that $10 donation from your family and friends grow a few extra zeros with contributions from all over the world. Or use some other crowdfunding website, sit back, relax and let your envy for the successful campaigns littering their homepage grow to a 2-month-long obsession that goes nowhere. Your choice!

About the Author: Kayli Tomasheski is a copy editor for UHelp.

Social Media Marketing for Your UHelp Campaign

Why Do I Need Social Media and Email Marketing for my UHelp Campaign? 

The success of your UHelp campaign relies on positive publicity created by the Campaign Organizer and the entire Campaign Team. Every member of the campaign team must utilize their social media networks to build awareness and inspire others to donate to the cause they are supporting. Use social media marketing to educate, inspire and spark interest in potential contributors. Networks like Facebook, Twitter, Google+ and LinkedIn are great outlets to provide background information about your cause, communicate your accomplishments, and secure support for your campaign. 

Begin by thanking the members of your Campaign Team for joining your cause. This is a good time to become familiar with email marketing platforms, if you don't already use one. Kick off your campaign by sending an email to your Campaign Team that expresses your gratitude to have them on board. To kick off social media marketing, ask the members of your team to make a small donation ($1-$5).

As the members of your Campaign Team show their support with donations and posts about their personal involvement, their digital networks will be more likely to donate to your cause. The more donations and support your campaign receives from your campaign team, the more trust and credibility your campaign will earn, giving your campaign team’s close family, friends, colleagues and extended connections a better reason to donate. Each like, share, comment and question that results from these posts will help your campaign reach a wider audience and gain public support.  

At UHelp, we understand that you may be new to social media and that these networks can be a little overwhelming. That's just one of the things our UHelp Mentors are here for. You'll be able to troubleshoot issues, ask questions and get expert advice on how to navigate social media sites, craft your posts and use social media marketing to build momentum and secure success for your campaign!

For now, UHelp-ers, here's a little bit of homework…

Get to know the basics of these Social Media Platforms:

Facebook            Google+

Twitter                YouTube

LinkedIn               Instagram

StumbleUpon      Redditt

About the Author: Staff Writer for UHelp.com